The Berkshire Eagle
Pittsfield, Massachusetts
Wednesday, January 20, 1960
Soaring '60s
Our Most Self-Conscious Decade
By Peter Potomac
WASHINGTON.
"Waking to cool 1970-style music from a tiny phonograph built into
her pillow, the housewife yawned, flicked a bedside switch to turn
on the electronic recipe-maker, then rose and stepped into her
ultrasonic shower. While sound waves cleaned and vigorously
massaged her, breakfast got itself ready in the kitchen. The
recipe-maker, taking its cue from a menu coded on a punch card,
perked the coffee, dropped six eggs from the egg compartment into a
bowl, mixed them with a dash of milk and scrambled them.
"Breakfast done, the housewife turned on the central vacuum cleaner
which sucked dust from all the rooms through special ducts.
She switched on the video phone, scanned the list of groceries and
prices which appeared on the screen, and..."
Well, that's enough; we get the idea.
THE BEGINNING of the housewife's average 1970 morning, described
above, is not taken from a science fiction parody, but rather from
Newsweek's recent special issue devoted to "The 60's."
Newsweek was only one of dozens of magazines and newspapers
which, within the past few weeks, devoted all, or part, of an issue
to the next decade. If nothing else this period is already the
most self-conscious decade in recorded history.
Julian Huxley, in an article, "The Future of Man," which
appropriately enough was the Bulletin of the Atomic Scientists'
"next-decade" approach, said that if you likened the
evolution of man and his biological past to a stack of postage
stamps as high as St. Paul's Cathedral, the time since the beginning
of agriculture and the settled life is the equivalent of one postage
stamp flat on the top of the stack. Furthermore, with any
luck, man can look forward to evolving through at least another
stack of stamps as tall as St. Paul's. This must also be
approximately the number of stamps we use each year on Christmas
cards -- the latter observation being original and not Mr. Huxley's.
But the point is that viewing man and the next decade with Mr.
Huxley's perspective, the frantic fanfare which accompanied our
transition from one piddling little decade to another can only be
looked upon as further evidence that we will leap at any editorial
gimmick to talk about ourselves. And our impatient haste to
revel in this introspection is borne out by the fact that we didn't
even let our little old 1950 decade (about 1/500th of a Huxley
postage stamp thick) have its last year before rushing
helter-skelter into the next ten-year slice of stamp. The
experts tell us that the next decade doesn't really start until next
year, which I suppose explains why I do not feel much different
after 20 days in the Soaring '60s.
THE TRUTH IS, that regardless of whether the '60s started soaring 20
days ago or won't really take off until next Jan. 1, we probably
won't feel, act, or think much different then than we do right now.
I make this penetrating statement only after having read about every
turn-of-the-decade article published in the last month. I am
not unmindful of Mr. Huxley's observations that "man-like creatures"
(I suppose he used that phrase to permit even the inclusion of some
of the bearded followers of Mr. Kerouac) have existed on earth for
about one million years and can reasonably expect to be around for
another two thousand million.
Boiled down to one over-simplified observation about the '60s, our
experts seem to agree that the good things about our society are
going to get better or, at least, increase in the next decade and,
unfortunately, the bad things are going to continue to get worse.
Preoccupied as we are on improving our gadgetry and balancing our
budget, we do not appear much interested in exploring the expanding
universe but only our own little universe which is apparently going
to expand all over the place in the next ten years.
THE SAGES who have been asked to predict what's ahead for the U.S.
agree that everything is going to get bigger: Our cities, the
farm surplus, our slums, the Bomb, production, the population,
consumer spending, the welfare state, inflation, traffic jams, smog,
the school crisis, ignorance, leisure time, advertising budgets, the
missile gap, and television, which will be boomed into your homes in
living color on a wall-size screen.
No doubt, headaches will be getting worse, too, if that's possible,
although there is some question. "I think the day will come,"
said Dr. George Mangun for Newsweek, "when people will
be taking mood pills like they take aspirin today," which may or may
not suggest good-by to headaches, but does hint at the arrival of
something even more horrible. Moodaches?
ACCORDING TO Joseph Wood Krutch, writing in the Saturday Review,
another thing which is getting bigger every day is the I've-had-it
Gap, defined by Dr. Krutch as "the gap between those who find the
spirit of the age congenial and those who do not..." With
everything booming, expanding, getting bigger and better -- and
worse -- in the next decade this I've-had-it Gap may become a real
problem. Take, for instance, my Gap with Al Capp, who
commented on the next decade for Esquire: "The most
dramatic event on the comic page in the next decade will be when
editors discover that the reason for a slight falling off in the
readership of the comic page (which is still the best reading page
in the newspapers) is due, not to the lessening quality of comic
strips, but to the fact that they are now so reduced in size that
nobody can read them."
Or take, for instance, every red-blooded American office worker's
Gap with the Secretary of the future, as described in Newsweek by
Lyle M. Spencer, president of Science Research Associates.
"Even the cute little office secretary," said Mr. Spencer, "may be
displaced by a machine... and there won't be much incentive to chase
a machine around a desk."
WELL, MEN THE future is upon us. With mechanical secretaries
at the office and mornings at home with the wife singing in a
soundless, waterless, soapless shower while a punch card is fixing
our bacon-smell-less breakfast, one can only wonder whether Eric
Goldman shouldn't think twice about his "decade" article in
Harper's "Good-bye to the '50s -- and Good Riddance." But
there is still hope. As Bill Gold observed in his
Washington Post column, the Fabulous '50s started out just about
the same as the Soaring '60s, with a lot of gee-whiz magazine
articles describing all the miraculous, push-button things our wives
were going to be doing around the house in the next decade -- none
of which, fortunately, ever came to pass.
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